Comparisons / Best AI website builder: Framer vs Wix vs Durable
Best AI website builder: Framer vs Wix vs Durable
Choosing a tool for building a website? Here is how Framer, Wix and Durable compare on price, free tier and what each is best at. Prices come from each vendor's pricing page; the check date is shown under each source.
| Framer | Wix | Durable | |
|---|---|---|---|
| Paid entry plan | Basic $10/mo billed yearly ✓ verified | See vendor pricing | Paid plans from $25/mo ✓ verified |
| Free tier | Yes: 500 AI credits to try, Framer subdomain, 1 GB bandwidth | Yes: Free site on a Wix subdomain with Wix branding | Yes: durable.site subdomain, Durable branding; 10 AI chats, 5 images, 2 blog posts per month |
| Best for | Designer-grade websites with AI | AI website builder for small businesses | Instant website for service businesses |
| Category | Website builders | Website builders | Website builders |
| Pricing source | www.framer.com checked 2026-10-22 | www.wix.com checked 2026-10-22 | durable.co checked 2026-10-22 |
| Visit Framer → | Visit Wix → | Visit Durable → |
How to choose
- Pick Framer if you need: designer-grade websites with AI. You can start on the free tier.
- Pick Wix if you need: AI website builder for small businesses. You can start on the free tier.
- Pick Durable if you need: instant website for service businesses. You can start on the free tier.
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Try the matcher“Verified” means the listed price appeared on the vendor's pricing page during our automated check. “Unconfirmed” means the page could not be read automatically (often a bot block or a price that renders with JavaScript); confirm on the vendor page before buying. Plans and regional pricing change. Some links are affiliate links (disclosure).